News
18/01/2010
Swab extends the application process until 08th February 201016/01/2010
Madrid, December of 2009. The new campaign of ABSOLUT VODKA is a new generation of creative collaborations, betting for the first time for a cocktail image versions. For its new campaign, ABSOLUT VODKA has asked the renowned German photographer Ellen von Unwerth that catches the taste, the nuances and style of different cocktails in a person's vision. The actresses for the sport are going to be Zooey Deschanel for the COSMO ABSOLUT, based in the photoographer COSMOPOLITAN life. Also, Kate Beckinsale for the seduction ABSOLUT BLOODY and the modern ABSOLUT TWIST.
The visual motif is inspired by the cocktail, which can be used as decoration for multiple combinations.
The campaign will be seen in Spain from January in press, online and outdoor advertising.
As can be seen in Absolut clips of different actresses explaning the cocktails.